unsubstantiated or misleading claim about the positive or negative environmental aspects of a product, service, technology or company practice
synonyms: misleading environmental claims, selective environmental claim, non-additional environmental claims
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Note: The copper industry faces greenwashing risks on several fronts. For example: overly focussing on low-carbon copper as sustainable copper, communicating copper's inherent properties as sustainability merits, selective disclosure on the supply chain's life cycle impacts, overemphasis on circularity potential versus actual practice, ...